Per diversi anni, l’azienda ha investito nella real-time graphics – la costruzione di una base che permettesse di produrre immagini interattivamente su una fedeltà mai vista prima. Poiché questa nuova dimensione nella narrazione si dispiega, ILMxLAB svilupperà la realtà virtuale, realtà aumentata, in tempo reale per il cinema, parchi a tema d’intrattenimento ed esperienze basate sulle narrative per le piattaforme future.
ILM Experience Lab – ILMxLAB
[:en]Lucasfilm’s Industrial Light & Magic (ILM), Ltd. has announced the birth of ILM Experience Lab (ILMxLAB), a new division that draws talents from Lucasfilm, ILM and Skywalker Sound. ILMxLAB combines compelling storytelling, technological innovation and world-class production to create immersive entertainment experiences in augmented reality.
For several years, the company has invested in real-time graphics – building a foundation that would allow images to be produced interactively on a fidelity never seen before. As this new dimension in storytelling unfolds, ILMxLAB will develop virtual reality, augmented reality, real-time for cinema, entertainment theme parks and narrative-based experiences for future platforms.
ILM Experience Lab – ILMxLAB
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